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DEEN

Services

Six modules in a fixed sequence – from your billing data to an agency that works to your numbers.

1

Patient structure

We read from your practice software which treatments bring which case value – real fees instead of market averages.

ResultCase value per treatment group, share of self-pay patients, return rate and referral rate.
2

Capacity

We find the bottleneck: clinician time, chairs, assistants, call-backs or appointment attendance. It decides whether more enquiries lead to more yield.

ResultBottleneck hours per month, spare capacity per clinician, missed appointment rate.
3

Treatments

We choose what to advertise: the treatments with the highest yield per bottleneck hour that your practice does well and likes doing.

ResultTwo to three lead treatments with case value, time required and target group.
4

Business case

We calculate the break-even in cases per month and derive budget and channels from it, such as Google and Meta.

ResultBudget range, target cost per new patient, cases per month to break even.
5

Tender

We tender the agency: specification of services, comparison of proposals, interviews and a contract with clear KPIs.

ResultAward recommendation, contract ready for signature, launch plan.
6

Launch and handover

We support the first three months, measure in cases per month and then hand control over to your practice.

ResultMonthly report, regular check-in meeting, control sheet for your team.

Guides for further reading: Calculating case value and contribution margin per clinician hour · Tendering a marketing agency

What we need from your practice

An export from your practice software covering the last twelve months, the staff rota, one contact person in the team and two meetings with the practice management per module. We take care of everything else.

  • Duration of the full engagement: around five months
  • Meetings mostly by video call, three meetings on site
  • Data analysis under a data processing agreement, without patient names
  • Every module ends with your sign-off

Packages and prices

Yield-Check €4,900, business case and procurement €8,500, implementation support 3 × €1,500 – or everything together as a full engagement for €15,900, €2,000 below the individual prices. You can order all packages directly via the pricing page.

See pricing